{"id":802,"date":"2026-05-26T17:56:00","date_gmt":"2026-05-26T17:56:00","guid":{"rendered":"https:\/\/bekarbongo.com\/?p=802"},"modified":"2026-05-26T17:56:00","modified_gmt":"2026-05-26T17:56:00","slug":"senior-executive-digital-marketing","status":"publish","type":"post","link":"https:\/\/bekarbongo.com\/?p=802","title":{"rendered":"Senior Executive – Digital Marketing"},"content":{"rendered":"
Sahaj Mobile BD Ltd<\/span><\/div>\n
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Requirements<\/p>\n

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Education<\/p>\n

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  • Bachelor of Business Administration (BBA) in Marketing<\/li>\n
  • Bachelor of Science (BSc) in Computer Science & Engineering<\/li>\n<\/ul>\n<\/div>\n
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    Experience<\/p>\n

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      • 1 to 3 years<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n
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        • The applicants should have experience in the following business area(s): Advertising Agency, Advertising Technology (AdTech) Startup, Micro-Credit<\/li>\n<\/ul>\n<\/div>\n<\/div>\n
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          Additional Requirements<\/p>\n

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          • Age 20 to 30 years<\/li>\n<\/ul>\n

            Required Knowledge & Experience<\/strong><\/p>\n

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            • Experience: 2\u20134 years of proven success in Digital Marketing, Social Media Management, or Performance Marketing.<\/li>\n
            • Industry Background: Prior experience in Fintech, Digital Lending, BNPL, E-commerce, or Smartphone\/Consumer Electronics retail is highly preferred.<\/li>\n
            • Platform Expertise: Deep hands-on knowledge of Meta Business Suite, digital sales funnels, and lead nurturing.<\/li>\n
            • Design Skills: Practical experience creating marketing collateral via Canva or Adobe Creative Suite.<\/li>\n
            • Environment: Proven ability to thrive and maintain accuracy in a target-driven, fast-paced startup environment.<\/li>\n<\/ul>\n

              Qualifications & Skills<\/strong><\/p>\n

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              • Education: Bachelor\u2019s degree in Marketing, Business Administration, or a relevant discipline. Professional digital marketing\/graphic design certifications are a major plus.<\/li>\n
              • Communication: Bilingual fluency in Bangla and professional-level proficiency in English (written and verbal).<\/li>\n
              • Leadership & Execution: Strong ownership mindset with the ability to manage direct reports and cross-functional stakeholders effectively.<\/li>\n
              • Analytical Skills: Data-driven mindset with proficiency in MS Excel\/Google Sheets to track ROI and campaign engagement metrics.<\/li>\n<\/ul>\n

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                Responsibilities & Context<\/p>\n

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                Sahaj Mobile is seeking a proactive, performance-driven Senior Executive \u2013 Digital Marketing to accelerate digital customer acquisition, online sales, and brand engagement. In this role, you will drive high-converting digital campaigns, oversee social media operations, and directly manage a Telesales Digital Marketing Coordinator to maximize lead conversion.<\/p>\n

                The ideal candidate possesses a strategic yet hands-on approach to digital sales, excellent cross-functional coordination skills, and a proven track record in fast-paced sectors like Fintech, E-commerce, or Consumer Electronics.<\/p>\n

                Key Responsibilities<\/strong><\/p>\n

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                • Campaign & Lead Management: Plan, execute, and optimize conversion-focused Meta (Facebook\/Instagram) campaigns to meet monthly lead generation and online sales targets.<\/li>\n
                • Team Leadership: Supervise and guide the Telesales Digital Marketing Coordinator to ensure seamless lead handovers, rapid response times, and high conversion rates.<\/li>\n
                • Content & Creative Oversight: Design and produce engaging promotional assets using Canva, Adobe Illustrator, or similar tools to boost organic reach and brand visibility.<\/li>\n
                • Stakeholder Coordination: Sync with retail shops, field sales, and credit verification teams to align product pricing, stock availability, and EMI promotions.<\/li>\n
                • Performance Tracking: Monitor daily social media KPIs, customer engagement trends, and telesales performance; prepare actionable weekly\/monthly reports for management.<\/li>\n
                • Market Intelligence: Analyze competitor movements and evolving digital consumer behavior in Bangladesh to iterate and improve campaign performance.<\/li>\n<\/ul>\n

                  Preferred Industry Niches<\/strong><\/p>\n

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                  • Fintech \/ Digital Nano-Credit \/ BNPL Platforms<\/li>\n
                  • E-commerce & Smart Retail<\/li>\n
                  • Telecom-Fintech Ventures<\/li>\n<\/ul>\n<\/div>\n<\/div>\n
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                    Skills & Expertise<\/h4>\n